Outline

Throughout the implementation phase of the four macro-regional strategies (MRS), a need has emerged to enhance their information flows both in terms of

• Internal communication: Better exchange of information within the governance mechanisms of MRS, and also across MRS;
• External communication: Provide the wider public (citizens, stakeholders, media) with relevant information about the results and aims of MRS, in order to strengthen a common and shared identity related to the respective macro-region.

Objectives

Considering the existing initiatives and the joint annual work plan of Interact, it is proposed to develop a stable and sustainable process/platform for communication in the framework of future capacity building activities for all four MRS, or other relevant activities. Moreover, the workshop intends to establish a platform that fosters and streamlines the communication activities across macro-regional strategies and enhances their exchange of experience.