European Cooperation Day will be celebrated for the sixth time in September 2017. Spreading the word about the achievements of European territorial cooperation is a joint responsibility of all Interreg and ENI CBC programmes and projects, and European Cooperation Day offers a great opportunity to reach out for those people who are not the usual target of our communication activities.

In order to make the 2017 edition a truly effective one, we want to start the planning in good time and together with the programmes, who are key players in the success of the campaign.

The idea of the brainstorming session

The earlier editions of European Cooperation Day (2012-2016) have been evaluated annually each year, and an evaluation report presenting the findings from all of these reports has been shared with the programmes in November 2016. The brainstorming session will take the lessons from the previous years as a starting point and use them for building a solid base for the campaign in 2017.

The aim of the session is:

• to set clear and measurable goals for the 2017 campaign;
• to identify the best ways to reach the goals (types of activities/events); and
• to find different ways for participation based on the different needs and resources of the programmes.

What will the session offer?

For the programmes participating in the brainstorming it will be an opportunity to share the experiences, ideas and understanding of the campaign. It will offer a possibility to directly affect how the next edition of the campaign will be done and what it will look like. After the session, the participants will be well equipped to start planning their event(s) for European Cooperation Day 2017. If your programme is an EC Day veteran, please come and share your experience! If not, this is an opportunity to get support and all the basics to be part of the campaign this year.

After the session, Interact will be able to continue the preparations including the new ecday.eu website, promotional materials and support tools that are identified as needed for the 2017 campaign.

Please note that the number or participants is limited. In case the maximum number of participants would be exceeded, participation will be limited to one person per programme.